The extraordinary bar

Seeing is believing, but experiencing the truly extraordinary is even better. That’s why we built “the extraordinary bar” – a mushroom-based, client-powered mobile experience that allows us to celebrate the full spectrum of innovation and bring people together.

Meet the clients behind this extraordinary experience

Magical Mushroom Company®

Founded in 2020, Magical Mushroom Company® is scaling natural packaging. The mission? Make polystyrene history. They grow Mushroom® Packaging from mycelium and agricultural waste, blending material science with disciplined production. This bar shows what this extraordinary material can do.

Epoch Biodesign

UK biotech Epoch Biodesign uses AI-designed enzymes to break down complex plastic and textile into their original building blocks without using extreme heat; instead, biology does the heavy lifting.

Notpla

Notpla are on a mission to reduce plastic by developing new packaging materials from seaweed and plants. Their alternatives to single-use plastics, like edible bubbles and seaweed-coated food containers, are being used at industrial scale.

Low Carbon Materials

UK scaleup Low Carbon Materials are on a mission to scale new approaches to construction. Designed to incorporate captured carbon into construction materials, their product ACLA helps reimagine what roads and infrastructure can be made from.

MarinaTex

Inspired by a passion for the seas, MarinaTex looked at fish waste as an opportunity for innovation. They are developing a single-use plastic alternative from fish skins and scales. Extraordinary.

Arda Biomaterials

Arda are on a mission to transform agricultural waste into high-performance, plastic-free materials by turning proteins recovered from brewers’ waste into a material that looks and feels like leather.

NANOPLUME

NANOPLUME is on a mission to make space-age insulation accessible on Earth. Their bio-aerogel is ultra-light, ultra-thin, and delivers thermal performance using a fraction of the space required by conventional insulation.

Adaptavate

Adaptavate are on a mission to decarbonise construction. Their Breathaboard product is an alternative to wallboard developed to offer enhanced thermal performance and improved airborne sound reduction between spaces.

Sparxell

Sparxell’s patented tech uses structural colour, borrowing from butterfly and beetle hues, made only from plant cellulose. The result? Vibrant colour for use in fashion, cosmetics, packaging and beyond.

Saicho

Saicho is on a mission to bring sparkling tea to celebrations everywhere by combining the complexity of fine tea with the ritual of fine wine.

Heights

Heights has elevated the science of supplementation. They’ve invested in research studies and clinical trials to create a range of high-quality, high-impact products their customers use daily to upgrade their busy lives.

Collider

Collider isn’t just another alcohol-free beer. It’s a low-calorie, gluten-free, mood-boosting blend of adaptogens and botanicals designed to deliver calm without the consequences.

Ponda Bio

Ponda creates branded products for organisations, insulated with BioPuff®, their signature material made from bulrushes grown on regenerated wetlands.

Bloom & Wild

Started in 2013, Bloom & Wild founder Aron Gelbard had a simple belief – that every flower and gift delivery should be a joyful experience. That core principle has seen the business blossom into Europe’s leading online flower and gifting company.

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