Growth

Client spotlight: Assisting Alphaloops in bringing AI to asset management

  • Growth
  • Article
  • 3 minutes read

Alphaloops has an ambitious growth strategy within the asset management industry. Read how our Fintech sector expertise is helping to support Alphaloops’ jump to the next level

  1. AlphaLoops is developing sales solutions for assets managers using AI.
  2. The business, led by Eric Personne, is looking to expand and grow to attract more users.
  3. HSBC Innovation Banking has been supporting Alphaloops with its Fintech expertise.

About Alphaloops: Advanced AI to transform asset management

"Alphaloops is a company built by people from the finance industry and the tech industry. What we do is help asset managers. These guys need help to sell their products. That's what we do. We use AI to help them do a better job at selling."

Eric Personne, co-founder and CEO, Alphaloops

Alphaloops is a growing fintech startup specialising in AI for the asset management industry. It tackles one of the industry’s toughest challenges, getting in front of the right clients, by using AI to power intelligent lead generation and hyper-personalised outreach that drives sales.

What sets Alphaloops apart is that it's run by and for asset managers. Its founders have decades of experience in the sector, so they know exactly what issues their customers have and how to overcome them.

Client spotlight: Assisting Alphaloops in bringing AI to asset management

Unlocking customer acquisition

"The onboarding process with the HSBC Innovation Banking team was incredibly simple. I couldn't believe how simple it was, with a banker's background, knowing how difficult it can be in general and for small companies. Here, none of that, it was fluid from day one."

Eric Personne, co-founder and CEO, Alphaloops

Trust is an essential quality for financial service providers, but it can be difficult for startups to prove their offering is robust and secure when they're still building their reputation.

One way to enhance credibility is to work with a banking partner that ensures customers and investors alike are confident doing business and using the platform.

Co-founder and CEO Eric Personne explains: "Big companies tend to look at you as a very small outfit, so you need to demonstrate you're fairly robust, from a legal standpoint, a corporate standpoint, a banking standpoint. Having the right banking arrangements in place was extra helpful for us to be credible."

In addition to added credibility, our relationship with Alphaloops has also given them the opportunity to pitch to 1000 HSBC staff, the perfect proving ground for future investor pitches as the company looks to scale up during its next funding round.

Creating added opportunities, coupled with our understanding of the innovation ecosystem and the unique challenges facing Fintech startups - like ensuring scalability and accessing funding for growth - also attracted Alphaloops to HSBC Innovation Banking.

Advancing to an AI-powered future

"AI is truly a game-changer. There is going to be a world before and a world after AI for most industries, definitely for the finance industry without a doubt. Today our clients are very clear they need to move. This is why the future is bright for us."

Eric Personne, co-founder and CEO, Alphaloops

The next evolution for Alphaloops is tech to create autonomous agents using AI: tools that not only complete predetermined procedures, but actually “think” for themselves to deliver the optimal solution for users.

"When we get to that level we unlock a whole other suite of features and use cases and we start to look more like virtual employees that can do a wide range of tasks."

Tyson Bradford, co-founder and CTO, Alphaloops

We look forward to deepening our relationship and supporting Alphaloops with new products and services as they scale up, add more capabilities and navigate to their next milestone.

Any opinions expressed are merely opinions and not facts. All information in this document is for general informational purposes and not to be construed as professional advice or to create a professional relationship and the information is not intended as a substitute for professional advice. Nothing in this document takes into account your company’s individual circumstances. HSBC Innovation Banking does not make any representations or warranties with respect to the accuracy, applicability, fitness or completeness of this document and the material may not reflect the most current legal or regulatory developments. HSBC Innovation Banking disclaims all liability in respect to actions taken or not taken based on any or all of the contents in this document to the fullest extent permitted by law. Nothing relating to this material should be construed as a solicitation or offer, or recommendation, to acquire or dispose of any investment or to engage in any other transaction.