Ad van der Poel is the Chief Commercial Officer at HSBC Innovation Banking UK. In this role he is responsible for Marketing and the development, deployment and commercialisation of credit products, liquidity, payments, receivables, FX, card, channels and information services for innovators and their investors.

Prior to joining HSBC Innovation Banking UK, formerly SVB UK, in 2022, Ad was managing director for Bank of America, Global Transaction Services, Product Management EMEA. As part of this position, he was responsible for the management of a multitude of liquidity, payments and cash management products as well as digital channels including APIs. He also focused on innovations such as virtual account management, pay by bank solutions and electronic bill presentment & payment (EBPP) products as part of the global portfolio.

During his 25 years in the payments industry, Ad has also led Basware Financial Services, a global purchase-to-pay SAAS (software-as-a-service) provider for multinational companies. This included setting up a fintech business unit which developed payments, cash management, supply chain finance and working capital services. Ad started his career at ING where in his final few years he was executive director of Payments Innovation. He has experience in strategy, product management, programme management, operations and IT, and is one of the founders of iDEAL, a successful online payments method in the Netherlands.

Ad has held positions in a variety of interbank communities and working groups on both a national and European level including CHAPS, SWIFT UK, the European Banking Association and the European Payment Council.

Ad has a degree in International Marketing and Business.